The brief was to illustrate the danger of running a business for an insurance company.
The solution was simple by yesterdays standards: An experienced assistant at the other end of the walkie-talkie triggered different flashes with different color gels a number of times on open shutter. At that time there were no screens on cameras, and it was too dark too use Polaroid, The result on real film would only show the next morning
It did earn me my first medal in The Norwegian Advertising Awards that year
Client: New Deal / UNI Forsikring
Hasselblad 500C | Sonnar 250mm